SENIOR GRAPHIC DESIGNER

I’m Krystal, a multidisciplinary designer and art director specializing in brand, campaign, packaging, and experiential design.
With 6+ years of experience, I’ve worked across concept through execution — building visual worlds, shaping creative direction, and translating ideas into everything from digital campaigns and packaging to physical spaces and brand experiences.
(01) ART DIRECTION
✦ Photoshoot + flatlay art direction
✦ Seasonal style guide development
✦ Campaign concepting & visual direction
(02) DESIGN
✦ Digital Design
✦ Marketing collateral
✦ Packaging, Print, & product design
✦ Brand identity & visual systems
(03) EXPERIENTIAL
✦ Event & pop-up creative direction
✦ Signage, menus & event collateral
✦ Gifting + PR experiences